Sophie la girafe® remains the world’s bestselling teething toy, having sold over 50 million since the beloved giraffe’s arrival in 1961. An incredible 58 years later, 2019 is set to be another wonderful year for the iconic, safe and natural teething toy.
1 two KIDS, who are the UK & ROI distributor for Sophie la girafe® are thrilled to announce they have partnered with Fenwick for 2019 to be the department store to host the Sophie la girafe® Award Set, this set not only works in collaboration with Medecins Sans Frontieres (MSF) but also advertises the Bonniest Baby Competition.
This popular international event, which received over 20,000 entries and a UK winner last year, encourages entrants to send the cutest photos of their baby with Sophie. Winners will be announced every month, with the overall winner being unveiled in January 2020.
The Sophie la girafe® MSF Award pack is not only a great value set containing an original Sophie la girafe®, and a Sophie la girafe® Vanilla Teether, more importantly every set purchased funds three measles vaccinations for children through MSF. This brilliant initiative has donated over 200,000 vaccinations so far.
The excitement doesn’t stop there as the Sophie la girafe® So’ pure Natural Rubber Pacifier is also unveiled this Spring. The new 100% natural rubber soother has been thoughtfully designed without plastic, gaps or seals, to ensure it is super hygienic. It has been specially created to allow for development of the palate and jaw, whilst also relieving babies’ gums. Thanks to its ergonomic shape it fits perfectly between the nose and chin of little one; the holes also allow for ventilation giving extra comfort.
It’s no surprise Sophie’s become such a renowned character in the parenting world. Made from 100% natural rubber derived from the sap of the Hevea tree, Sophie’s flexible, renewable, natural materials and non-toxic paint mean she is the safest and most natural teething toy. Made in exactly the same way since the very beginning has allowed Sophie to become a truly classic cross-generational toy.
Commenting on the latest news from Sophie la girafe®, Lorraine from 1 two KIDS, Sophie’s UK distributor said:
“We are delighted to have teamed up with Fenwick department stores to be the lead retailer for the Sophie la girafe® MSF Award pack. The Bonniest Baby Competition was such a huge success last year and raised great awareness for a brilliant cause. We look forward to supporting this brilliant initiative again this year.
She continued: “The brand-new Sophie la girafe® So’ pure Natural Rubber Pacifier is sure to be hugely popular. Being natural and safe, we are confident it will be another successful solution from the Sophie la girafe® collections.”
Suitable for ages 0 months +
RRP: £16.99 (MSF Set) £7.99 (pacifier) | Stockist: https://1two.co.uk
Sophie la girafe® can suit any retailer with the Sophiesticated gifting collection; Il Etait Une Fois (Once Upon a Time) boutique collection; So’pure sustainable collection; Fresh Touch comprehensive collection along with many partnered products from Trousselier; DK Books; Stitch & Story and Babylove Shoes.